Under the guidance of Chief Minister Yogi Adityanath, the Lucknow Urban Development Department has prepared a strong and visionary action plan for the next five years.
The aim of this roadmap is not only to speed up the overall development of the city but also to ensure a significant increase in the departmental income.
5 year roadmap of Lucknow Urban Development Department is ready
Lucknow Urban Development Department has prepared a roadmap for the next five years under the guidance of Chief Minister Yogi Adityanath. In this action plan, concrete steps will be taken to increase the income of the department along with the development of the city.
This roadmap of the Urban Development Department is being considered a big step towards developing Lucknow as a smart, modern and self-reliant city. Emphasis has also been laid on new experiments in the roadmap.Measures like digital signboards, LED displays, smart advertising platforms are expected to generate 5% additional revenue.
The department believes that these technological innovations will not only increase revenue but will also enhance the image of the city.This roadmap of the Urban Development Department is being considered a big step towards developing Lucknow as a smart, modern and self-reliant city.
The Urban Development Department has set an ambitious target of increasing the income from the advertising sector by 100% in the next five years.By the year 2029-30, the department is expected to earn Rs 158.7 crore from advertising, which will be double compared to the present. This growth will be made possible by adopting innovation and digital advertising models along with traditional methods.
The special thing about this action plan is that the department has also focused on new experiments i.e. ‘innovative approach’.This is expected to add an “additional 5% to revenue growth” in the advertising sector. This will include new experiments such as digital signboards, LED screens, city branding and smart hoardings.
- Roadmap prepared under the guidance of Chief Minister Yogi Adityanath
- Target to increase advertising revenue by 100% in 5 years
- Innovation” expected to increase by an additional 5%
- Advertising revenue estimated to reach Rs 158.7 crore by 2029-30
- Special emphasis on transparent and digital system
The city got a new identity due to the corporation’s initiative
The aim of this action plan is not only to increase revenue but also to develop Lucknow as a “smart and self-reliant city”. The schemes being implemented by the Municipal Corporation will also help in cleanliness, traffic management, street furniture and development of green areas.
This roadmap of the Urban Development Department is a step towards giving a new direction to the future of Lucknow, which will not only change the face of the city but will also give it a strong economic base.In Lucknow, digital and smart advertising are rapidly replacing traditional advertising mediums.
The Urban Development Department has taken a big step towards developing the city as a smart city in the next five years.Under this scheme, digital hoardings, LED screens and interactive advertising boards will be expanded on a large scale.
Till now, the traditional hoardings, banners and posters that were put up for publicity in the city will be gradually removed and replaced with smart hoardings equipped with digital technology. This will not only enhance the beauty of the city but will also make it easier to update the changing advertising content from time to time.
The new digital boards will be useful not only for advertising but also for sharing information related to public facilities. Messages like traffic updates, weather information, government schemes and emergency alerts can be shown on these displays.
This step of Lucknow Municipal Corporation and Urban Development Department will prove to be a milestone in giving a modern look to the city. Smart advertisements will not only become a source of income but will also enhance the identity of Lucknow.
